Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

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Eating out : social differentiation, consumption, and pleasure / Alan Warde and Lydia Martens.

by Warde, Alan | Martens, Lydia.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Cambridge [England] New York : Cambridge University Press, 2000Online access: Sample text | Publisher description | Table of Contents Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 394.120941 WAR.

Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk.

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Pearson Prentice Hall, 2007Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 SCH.

Emotion and reason in consumer behavior / Arjun Chaudhuri.

by Chaudhuri, Arjun.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 CHA.

Click.ology : what works in online shopping and how your business can use consumer psychology to succeed / Graham Jones.

by Jones, Graham. (Writer on Internet psychology) [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Nicholas Brealey Publishing, [2014]Copyright date: ©2014Other title: Clickology.Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 JON.

Branding your business : promote your business, attract customers, build your brand through the power of emotion / by James, Hammond.

by Hammond, James, 1952- [author.].

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2011Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.827 HAM.

Ecological intelligence : the coming age of radical transparency / by Daniel, Goleman.

by Goleman, Daniel [author.].

Edition: 1st ed.Material type: Sound Sound; Literary form: Publication details: England : Penguin Books, 2009Online access: Contributor biographical information | Publisher description Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 GOL.

Consumer behavior and marketing strategy / by J. Paul Peter and Jerry, C. Olson.

by Peter, J. Paul [author.] | Olson, Jerry C. (Jerry Corrie), 1944- [author.].

Series: McGraw-Hill/Irwin series in marketingEdition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, 2002Online access: Publisher description | Table of contents Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 PET.

Consumer behavior / Leon, G. Schiffman and Leslie, Lazar Kanuk.

by Schiffman, Leon G [author.] | Kanuk, Leslie Lazar [author.].

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida : Pearson Prentice Hall, 2007Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 SCH.

Buy.ology : how everything we believe about why we buy is wrong / by Martin, Lindstrom.

by Lindstrom, Martin, 1970- [author.].

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Business Books, 2008Other title: Buyology.Online access: Table of contents only Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.8342 LIN.

On becoming a consumer : the development of consumer behavior patterns in childhood / by James U. McNeal.

by McNeal, James U [author.].

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Butterworth-Heinemann, 2007Online access: Table of contents only | Publisher description Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 658.83420830973 MCN.

Must-have : the hidden instincts behind everything we buy / Geoffrey Miller.

by Miller, Geoffrey, 1965-.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Vintage Books, 2010Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 339.47 MIL.

Making of the consumer : knowledge, power and identity in the modern world / edited by Frank, Trentmann.

by Trentmann, Frank [editor.].

Series: Cultures of consumption seriesEdition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; New York : Berg, 2006Online access: Table of contents | Contributor biographical information | Publisher description Availability: Items available for loan: JKRC Social Science Complex (1) Call number: 339.47 TRE.

Consumer behavior

by Schiffman, Leon G.

Edition: 5thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India 1994Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:321 M4.

Consumer behavior

by Schiffman, Leon G.

Edition: 5thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India 1994Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:321 M4.

Consumer behavior

by Engel, James F.

Edition: 6thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chicago Dryden Press 1990Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:321 M0.

Observational research handbook: understanding how consumers live with your product

by Abrams, Bill.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chigago NTC Business Book 2001Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:51:73 N0.

Consumers

by Arnould, E.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston McGraw Hill 2002Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:51:73 N2.

Saturated society: governing risk and lifestyles in consumer culture

by Sulkunen,Pekka.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Los Angeles Sage Publications 2009Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: Y1:(X:321) N9.

Consumer behavior

by Schiffman ,Leon G.

Edition: 9thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson Education 2008Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:321 M4(N8).

Social psychology of consumer behavior

by Social psychology of consumer behavior.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Psychology press 2009Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: S8:(X:321) N9.

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