Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

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Advertising

by Adevertising.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 1983Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L2.

Advertising

by Adevertising.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 1983Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L2.

The world of time inc: the intimate history of a changing enterprise 1960-1980 :v 3

by Prendergast, Curtis.

Edition: 1Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Atheneum 1986Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: 573:N23v J8.3.

Time inc: the intimate history of publishing enterprise 1923-1941 :v 1

by Elson, Robert T.

Edition: 1Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Atheneum 1968Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: 573:N23v J8.1.

The world of time inc: the intimate history of publishing enterprise 1941-1960 :v 2

by Elson, Robert T.

Edition: 1Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Atheneum 1986Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: 573:N23v J8.2.

Language of television advertising

by Geis, Michael L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: N York Academic press 1982Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L2.

Broadcast advertising and promotion: a handbook for students and professionals

by Bergendroff, Fred L And Others.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: N York Hastings house 1983Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L3.

Advertising

by Norris, James S.

Edition: 3Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice Hall of India 1987Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7.

Advertising

by Norris, James S.

Edition: 3Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice Hall of India 1987Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7.

Advertising

by Norris, James S.

Edition: 3Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice Hall of India 1987Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7.

Strategic advertising campaigns

by Schultz, Don E.

Edition: 2Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chicago Crain 1984Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L4.

Advertising management

by Aaker, David A.

Edition: 2Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India 1983Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:513:(M2) K7(L3).

Advertising: principles and practice

by Chunawalla, S A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bombay Himalaya 1986Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L6.

Foundations of advertising theory and practice

by Chunawalla, S A.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bombay HImalaya 1987Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7.

Brand positioning: strategies for competitive advantage

by Sengupta, Subroto.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw - Hill 1990Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M(X:513) M0.

Foundations of advertising theory & practice

by Chunawalla, S A.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bombay HImalaya 1994Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7(M4).

Foundations of advertising theory & practice

by Chunawalla, S A.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bombay HImalaya 1994Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7(M4).

Foundations of advertising theory & practice

by Chunawalla, S A.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bombay HImalaya 1994Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) L7(M4).

Advertising today: in the indian context

by Datta, Sarojit.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Calutta Profile 1994Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: M2:(X:513) M4.

Advertisers handbook 95: reference annual for marketing, advertising and media professionals with who's who

by Advertisers Handbook 95.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Indraprastha 1995Availability: Items available for loan: Jayakar Knowledge Resource Centre (1) Call number: X:513n2:N94 M5.

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