Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

Cognitive and affective responses to advertising (Record no. 283352)

MARC details
000 -LEADER
fixed length control field 00458nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211231s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-669-14830-x
040 ## - CATALOGING SOURCE
Transcribing agency Jayakar Knowledge Resource Centre
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cafferata, Particia, Ed
245 #0 - TITLE STATEMENT
Title Cognitive and affective responses to advertising
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Lexington Books
Place of publication, distribution, etc. Massachusetts
Date of publication, distribution, etc. 1989
300 ## - PHYSICAL DESCRIPTION
Extent xi,414p p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Advertising - Psychological aspects - Congresses
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
        Jayakar Knowledge Resource Centre Jayakar Knowledge Resource Centre     595.00   M2:(X:513) L9 400697 13/01/2022   Books Jour.Dept.

Powered by Koha