000 01518cam a2200385 i 4500
001 22672795
003 OSt
005 20250415161638.0
008 220629s2022 maua b 001 0 eng
010 _a 2022304712
020 _a9789360537944 (pbk.)
040 _aDLC
_beng
_erda
_cJKRC
082 0 4 _a338.47796
_223
_bKAS.K
100 1 _aKaser, Ken,
_eauthor
_922430
245 1 0 _aSports & entertainment marketing /
_cby Kaser Ken and Dotty Boen Oelkers.
_hEnglish.
250 _a5th.
260 _aDelhi :
_bCengage Learning India Pvt. Ltd.,
_c2024.
300 _avii, 440 p.
_bcolor illustrations ;
_c28 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
365 _b995.00
_cRupees
504 _aIncludes bibliographical references and index.
650 0 _aSports
_xMarketing
_vHandbooks, manuals, etc.
_933515
650 0 _aMass media
_xMarketing
_vHandbooks, manuals, etc.
_933516
650 0 _aSports
_xEconomic aspects
_vHandbooks, manuals, etc.
_933517
650 0 _aMass media
_xEconomic aspects
_vHandbooks, manuals, etc.
_933518
650 0 _aSports administration
_vHandbooks, manuals, etc.
_933519
650 0 _aSports
_xMarketing
_vTextbooks.
_933520
650 0 _aMass media
_xMarketing
_vTextbooks.
_933521
700 _aOelkers, Dotty Boen.
_eauthor
_933522
906 _a7
_bcbc
_corignew
_d2
_encip
_f20
_gy-nonroman
942 _2ddc
_c1
_e23
_n0
999 _c430151
_d430151