000			02792cam a22003618i 4500
001			22514103
003			OSt
005			20250228111224.0
008			220419s2023 enk b 001 0 eng
010			_a 2022017550
020			_a9780367675387 (pbk.)
040			_aDLC _beng _erda _cJKRC
082	0	0	_a659.2 _223 _bPOM.D
245	0	4	_aThe Routledge companion to public relations : _ced by Donnalyn Pompper, Katie R. Place and C. Kay Weaver. _hEnglish
250			_a1 st ed.
260			_aMilton Park, Abingdon, Oxon : _aNew York, NY : _bRoutledge, _c2023.
300			_axviii, 472 p. _c25 cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
490	0		_aRoutledge Companions in Marketing, Advertising and Communication
504			_aIncludes bibliographical references and index.
520			_a"Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment. The last century saw the emergence of the public relations discipline. This expertly curated collection explores the dynamic growth in thinking about public relations' role in our changing global society, now and into the future. It reflects the challenges and perspectives of postcolonial, postmodern, feminist, critical race theory, social responsibility, sustainability, activism, as well as the profound and unpredictable impact of technological change and social media. Each chapter provides an overview of current knowledge and its roots, while engaging with emerging new directions and old debates - and advocates for where the research agenda is likely to advance in the future. This unique Companion will be an essential resource for students and researchers in PR, communication, marketing, media, and cultural studies. It provides an authoritative reference for educators and a one-stop repository of PR knowledge, scholarship, and debates for the enquiring professional"-- _cProvided by publisher.
650		0	_aPublic relations.
653			_aRoutledge Companion to Public Relations
700	1		_aPompper, Donnalyn. _d1960- _eeditor. _930088
700	1		_aPlace, Katie R. _eeditor. _930089
700	1		_aWeaver, C. Kay. _d1964- _eeditor. _930090
776	0	8	_iOnline version: _tRoutledge companion to public relations _dLondon ; New York, NY : Routledge, Taylor & Francis Group, 2023 _z9781003131700 _w(DLC) 2022017551
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _c1 _e23 _n0
999			_c428588 _d428588