000 00803nam a2200145Ia 4500
008 220419s9999 xx 000 0 und d
040 _cJayakar Knowledge Resource Center
100 _aSanghani, Bheeshma Jagdeep
_eResearcher
_915888
245 0 _cSanghani, Bheeshma Jagdeep
_aInfluencing Consumer Purchase Behavior- the Interplay Between Consumer Personality and Choice Process - Directions from the Retail Industry with Special Reference to Organized Retail in Pune and Western Maharashtra
260 _c2015
_aPune
_bSavitribai Phule Pune University
653 _a"Marketing Management, Influencing Consumer, Purchase Behavior, Retail Industry, Organized Retail Pune"
700 _aPalkar, Apoorva
_eGuide
_96772
856 _uhttp://lib.unipune.ac.in:8080/xmlui/handle/123456789/10088
942 _c5
999 _c409864
_d409864