000 00424nam a2200157Ia 4500
008 220101s9999 xx 000 0 und d
020 _a978-81-265-6693-8
040 _cJayakar Knowledge Resource Centre
100 _aKotler, Philip
245 0 _aMarketing 4.0: moving from traditional to digital
250 _a1st
260 _bWiley
_aNew Delhi
_c2017
300 _axix, 184p p.
653 _aMarketing
942 _c1
999 _c333298
_d333298