| 000 | 00471nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 220101s9999 xx 000 0 und d | ||
| 020 | _a1422101673 | ||
| 040 | _cJayakar Knowledge Resource Centre | ||
| 100 | _aKumar, Nirmalya | ||
| 245 | 0 | _aPrivate label strategy: how to meet the store brand challenge | |
| 250 | _a1st | ||
| 260 |
_bHarvard Business School Press _aBoston _c2007 |
||
| 300 | _axvii, 270p p. | ||
| 653 | _aBrand name products-Marketing | ||
| 942 | _c1 | ||
| 999 |
_c320482 _d320482 |
||