000 00415nam a2200157Ia 4500
008 211231s9999 xx 000 0 und d
020 _a81-203-0959-6
040 _cJayakar Knowledge Resource Centre
100 _aKeegan, Warren J
245 0 _aGlobal marketing management
250 _a5th
260 _bPrentice-Hall of India
_aNew Delhi
_c1997
300 _axix,828p p.
653 _aMarketing
942 _c1
999 _c286532
_d286532