000 00406nam a2200145Ia 4500
008 211228s9999 xx 000 0 und d
040 _cJayakar Knowledge Resource Centre
100 _aKeegan, Warren J
245 0 _aMultinational marketing management
250 _a2
260 _bPrentice-Hall of India
_aNew Delhi
_c1982
300 _axxii[1], 613p p.
653 _aMarketing-Management
942 _c1
999 _c200890
_d200890