Wood, Jennifer. <br/><br/>
Everything you want :  re-inventing consumers, brands & communications / 
Jennifer Wood and Barney Allan. 
 - 1st ed. 
 - Oxford :  Capstone,   2003. 
 - 182 p. ;  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>1841120197 (pbk.) 
<br/><br/><label>Subjects--Index Terms: </label>Brand loyalty; Consumer satisfaction; 
<br/><br/><label>Dewey Class. No.: </label>658.8343  / WOO