TY - BOOK AU - Bawdhankar, Rajiv Bajrang AU - Kadvekar, S V TI - Role of press advertising in marketing (With reference to study of selected press ADS, for consumers durables) - No of Volumes II PY - 1995/// CY - Pune PB - Savitribai Phule Pune University KW - Commerce||Occupation||Sex||Income||Advertisements||Allwyn||Kelvinator UR - http://lib.unipune.ac.in:8080/xmlui/handle/123456789/7646 ER -