TY - BOOK AU - Nirgudkar, Uday S AU - Sarwate, Dilip M TI - Marketing of political parties and candidates - use of marketing concepts and techniques (Political marketing) PY - 2005/// CY - Pune PB - Savitribai Phule Pune University KW - Management||Democracy||SWOT Analysis||Organisation Strategy||Forecasts UR - http://lib.unipune.ac.in:8080/xmlui/handle/123456789/7605 ER -