Middleton, Victor T C. <br/><br/>
Marketing in travel and tourism / 
by Victor T C Middleton, Alan Fyall and Michael Morgan. 
 - 4th ed. 
 - Londonv:  Elsevier,  2009. 
 - xxv, 502 p. ;  27 cm. 
<br/><br/><label>ISBN: </label>9780750686938 (pbk.) 
<br/><br/><label>Dewey Class. No.: </label>910.688  / MID