Kotler, Philip <br/><br/>
Marketing for competitiveness: Asia to the world in the age of digital consumers 

 - 1st 
 - New Jersey  World Scientific  2017 
 - xi, 287P p. 
<br/><br/><label>ISBN: </label>9789813201965 
<br/><br/><label>Subjects--Index Terms: </label>Marketing Asia case Studies