TY  - BOOK
AU  - Kolb,Bonita M.
TI  - Marketing strategy for the creative and cultural industries
T2  - Mastering management in the creative and cultural industries
SN  - 9781138913639 (pbk.)
U1  - 700.688 23
PY  - 2016///
CY  - Abingdon, Oxon
PB  - NewYork, NY, Routledge
KW  - Arts
KW  - Marketing
KW  - Performing arts
KW  - Cultural industries
KW  - Management
N1  - Includes bibliographical references and index
ER  -