Mooij, Marieke De. <br/><br/>
Global marketing and advertising :  understanding cultural paradoxes / 
by Marieke, De Mooij. 
 - 3re ed. 
 - London :  Sage Publications Inc,  2010. 
 - xviii, 323 p. ;  26 cm. 
<br/><br/><label>ISBN: </label>9781412970419 (pbk.) 
<br/><br/><label>Dewey Class. No.: </label>658.802  / MOO