The business marketing course : managing in complex networks /
David Ford ... [et al.].
- 2nd ed.
- Chichester, England ; Hoboken, NJ : John Wiley & Sons, 2006.
- xvi, 271 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9789470034507 (pbk.)
2006016571
GBA657249 bnb
013499604 Uk
Marketing. Marketing--Management. Business networks--Management.