Hood, David James. <br/><br/>
Competitive SME :  Building competitive advantage through marketing excellence for small to medium sized enterprises / 
by David, James Hood. 
 - 1st ed. 
 - London :  Kogan Page,  2013. 
 - xvii, 214 p. ;  23 cm. 
<br/><br/><label>ISBN: </label>9780749468507 (pbk.) 
<br/><br/><label>Dewey Class. No.: </label>658.8  / HOO