Baron, Steve Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby. - 1st ed. - Los Angeles : Sage, 2010. - viii, 202 p. : ill. ; 25 cm. - Advanced marketing series . Includes bibliographical references and index. ISBN: 9781412931229 (pbk.) LCCN: 2009938438 Subjects--Topical Terms: Relationship marketing.Customer relations. Dewey Class. No.: 658.812 / BAR