Bradley, Nigel, 1958-

Marketing research : tools & techniques / Nigel Bradley. - 2nd ed. - Oxford ; New York : Oxford University Press, 2010. - xx, 527 p. : col. ill. ; 25 cm.

Includes bibliographical references and index.

9780199564347 (pbk.) 0199564345 (pbk.)

2009046809

GBA990647 bnb

015370932 Uk


Marketing research.

658.83 / BRA