Ramfelt, Lena, 1961-

Gear up : test your business model potential and plan your path to success / Lena Ramfelt, Jonas Kjellberg and Tom Kosnik. - 1st ed. - 191 p. ; 19 cm.

Includes bibliographical references and index.




Marketing research.
New products.
Business planning.
New business enterprises.
Entrepreneurship.

658.401 / RAM