Management and creativity : from creative industries to creative management /
Chris Bilton with a forwarded by Lord Puttnam.
- 1st ed.
- Malden, MA : Blackwell Publishing, 2007.
- xxiii, 190 p. ; 25 cm.
Includes bibliographical references (p. [176]-185) and index.
Defining creativity -- From individuals to processes : creative teams and innovation -- Creative systems : implications for management and policy in the creative industries -- Managing creative work through release and control : the myth of the self-motivated creative worker -- Seeing the pattern : strategy, leadership and adhocracy -- Business development and organisational change -- From creative marketing to creative consumption -- The politics of creativity.