TY  - BOOK
AU  - Stafford, Marla R And Faber, Ronald J
TI  - Advertising promotion and new media
SN  - 81-203-2739-x
PY  - 2005///
CY  - New Delhi
PB  - PRENTICE-HALL OF INDIA PVT LTD
KW  - Journalism
ER  -