Stonehouse, George.

Global and transnational business : strategy and management / by George Stonehouse ... [et al.]. - 2nd ed. - England : John Wiley and Sons ltd, 2004. - xvii, 474 p. ; ill. ; 24 cm.

Includes bibliographical references and index.

0470851260 (pbk.) 9780470851265 (pbk.)

2003025487


International business enterprises--Management.
Strategic planning.
Marketing--Management.
Competition, International.

658.4012 / STO