Brands & gaming : the computer gaming phenomenon and its impact on brands and businesses / by David Nichols .[et al.].
Material type:
TextPublication details: New York : Palgrave Macmillan, 2006Edition: 1st edDescription: vii, 168 p. ; ill. ; 24 cmISBN: 1403998973 (hbk.); 9781403998972 (hbk.)Other title: Brands and gamingSubject(s): Electronic games industry | Computer games | Product managementDDC classification: 794.80688 Online resources: Contributor biographical information | Publisher description | Table of contents only
| Item type | Current library | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| JKRC Social Science Complex | JKRC Social Science Complex | 794.80688 NIC (Browse shelf(Opens below)) | Available | Acc.No. PN082372 | BCL2270 |
Total holds: 0
Includes index.
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