Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

Building Brand Equity Through Online Social Media Marketing with Reference to Bollywood Personalities Fegade, Atul Narayan

By: Fegade, Atul Narayan [Researcher]Contributor(s): Karandikar, Anand [Guide]Material type: TextTextPublication details: Pune Savitribai Phule Pune University 2017Subject(s): "Marketing Management, Building Brand Equity, Online Social Media Marketing, Bollywood Personalities"Online resources: Click here to access online
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