Principles and practice of marketing / David Jobber.
Material type:
TextPublication details: London ; New York : McGraw-Hill, 2007Edition: 5th edDescription: xxxi, 1022 p. ; ill. (some col.) ; 26 cmISBN: 9780077114152 (pbk)Subject(s): Marketing | Marketing -- Europe -- Case studiesDDC classification: 658.8
| Item type | Current library | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| JKRC Social Science Complex | JKRC Social Science Complex | 658.8 JOB (Browse shelf(Opens below)) | Available | PN083272 | BCL1298 |
Total holds: 0
Includes bibliographical references and index.
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