Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

Key marketing metrics : the 50+ metrics every manager needs to know / by Paul, W Farris and [et.all...]

By: Farris, Paul W [author.]Contributor(s): Bendle, Neil T [author.] | Pfeifer, Phillip E [author.] | Reibstein, David J [author.]Material type: TextTextPublication details: United Kingdom : Pearson Education Ltd, 2009Edition: 1st edDescription: xiii, 353 p. ; 23 cmISBN: 9780273722038 (pbk.)DDC classification: 658.8
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Holdings
Item type Current library Home library Call number Status Notes Date due Barcode Item holds
JKRC Social Science Complex
JKRC Social Science Complex
658.8 FAR (Browse shelf(Opens below)) Available Acc.No. PN087718 BCL1137
Total holds: 0

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