Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

Marketing communications / John Egan.

By: Egan, John, 1952- [author.]Material type: TextTextPublication details: London : Sage Publications, 2015Edition: 2nd edDescription: ix, 420 p. ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781446259030 (pbk.)Subject(s): Communication in marketing | Marketing | Advertising | Advertising | Communication in marketing | MarketingDDC classification: 658.802
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Holdings
Item type Current library Home library Call number Status Notes Date due Barcode Item holds
JKRC Social Science Complex
JKRC Social Science Complex
658.802 EGA (Browse shelf(Opens below)) Available PN106719 BCL1081
Total holds: 0

Includes bibliographical references and index.

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