Savitribai Phule Pune University, Pune

Jayakar Knowledge Resource Centre

Beating the commodity trap : how to maximize your competitive position and increase your pricing power / Richard A. D'Aveni.

By: D'Aveni, Richard AMaterial type: TextTextPublication details: Boston, Mass. : Harvard Business Press, c\2010Edition: 1st edDescription: xiv, 194 p. : ill. ; 24 cmISBN: 9781422103159 (hbk.)Subject(s): Commercial products | Consumption (Economics) | Strategic planning | CompetitionDDC classification: 658.802 Online resources: Inhaltsverzeichnis
Contents:
The three commodity traps : from diamonds to glass -- The deterioration trap : how to manage market power to beat low-end competitors -- The proliferation trap : how to manage multiple threats to your competitive position -- The escalation trap : how to manage the escalating momentum of one-upmanship -- The diamond in the rough : how to keep finding your best competitive position.
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Holdings
Item type Current library Home library Call number Status Notes Date due Barcode Item holds
JKRC Social Science Complex
JKRC Social Science Complex
658.802 DAV (Browse shelf(Opens below)) Available PN097865 BCL1072
Total holds: 0

Includes bibliographical references and index.

The three commodity traps : from diamonds to glass -- The deterioration trap : how to manage market power to beat low-end competitors -- The proliferation trap : how to manage multiple threats to your competitive position -- The escalation trap : how to manage the escalating momentum of one-upmanship -- The diamond in the rough : how to keep finding your best competitive position.

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