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Marketing research : tools & techniques / Nigel Bradley.

By: Bradley, Nigel, 1958-Material type: Text

TextPublication details: Oxford ; New York : Oxford University Press, 2010Edition: 2nd edDescription: xx, 527 p. : col. ill. ; 25 cmISBN: 9780199564347 (pbk.); 0199564345 (pbk.)Subject(s): Marketing researchDDC classification: 658.83

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Item type	Current library	Home library	Call number	Status	Notes	Date due	Barcode	Item holds
	JKRC Social Science Complex	JKRC Social Science Complex	658.83 BRA (Browse shelf(Opens below))	Available	PN096147		BCL809

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Includes bibliographical references and index.

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Marketing research : tools & techniques / Nigel Bradley.