Includes bibliographical references.

Fall in love -- Believe you can do it -- Deliver results -- Be 100 per cent trustworthy every day -- The importance of importance -- Go MAD -- Go down the road less travelled -- Put your job into 3-D -- Resonate -- Be yourself -- Have strong convictions -- Embrace mutuality -- Give something away every day -- Make yes (not no) your default option -- Don't let people down -- Measure up -- Be extra-curricular -- Be in the know -- Learn something interesting every day -- Originate research -- Become a class act -- Listen to what people listen to -- Create everything twice -- Talk to strangers -- Express opinions -- Tell stories -- Scribble notes -- KISS -- Fine-tune your voice -- To be good, look for the good -- Weave networks -- Jump ship -- Be visible -- Be quietly confident -- Volunteer -- Set yourself boundaries -- Never complain -- Aim to be word and fact perfect -- Make sacrifices -- Work for dictators -- Don't chase money -- Experiment with irrationality -- Do mental callisthenics -- Travel the world -- Be loyal to yourself -- Do something new every day -- Work hard -- Be curious -- Acquire a second string -- Create possibilities.